ActiveCampaign Pricing 2026
Complete pricing breakdown for 2026. Compare 4 plans and find the best value.
$15
Starting Price
4
Plans Available
20%
Annual Savings
Pricing verified: April 2026
ActiveCampaign Plans & Pricing
Monthly
Annual
Save more
Most Popular
Plus
$ 49 /mo
- Everything in Starter
- CRM with sales automation
- Landing pages
- Lead scoring
Professional
$ 149 /mo
- Everything in Plus
- Predictive sending
- Split automations
- Attribution reporting
Enterprise
Custom
- Everything in Professional
- Custom reporting
- Dedicated account rep
- Custom mail server domain
Pricing Highlights
Starting Price $15/mo
Free Tier Not Available
Free Trial 14 Days
Annual Discount 20% Off
Is ActiveCampaign Worth It?
ActiveCampaign excels at marketing automation for growing businesses. It offers visual workflow building, CRM with sales automation, and AI-powered predictive sending at accessible price points. Best for B2B marketers and agencies who need sophisticated automation without Salesforce-level complexity or pricing (per [ActiveCampaign's product page](https://www.activecampaign.com/features), accessed May 2026).
10+ hours
saved per week on average
ActiveCampaign vs Competitors Pricing
| Tool | Starting Price | Free Tier | Free Trial | Annual Discount | |
|---|---|---|---|---|---|
| $15/mo | No | 14 days | 20% | ||
| $49/mo | Yes | — | 12% | ||
| $39/mo | Yes | — | 16% | ||
| $100/mo | Yes | — | — | ||
| $20/mo | Yes | — | — |
ActiveCampaign Pricing FAQ
How much does ActiveCampaign cost?
ActiveCampaign pricing plans: Starter at $15/mo, Plus at $49/mo, Professional at $149/mo, Enterprise (custom pricing). A 14-day free trial is available.
Does ActiveCampaign have a free plan?
No, ActiveCampaign does not offer a permanent free plan. However, they provide a 14-day free trial to test the platform before committing.
Is there a ActiveCampaign annual discount?
Yes, ActiveCampaign offers 20% off when you pay annually. This brings the effective monthly cost down significantly for committed users.
Which ActiveCampaign plan is best for teams?
For teams, we recommend the Plus plan. Key features include Everything in Starter and CRM with sales automation. It provides collaboration features and higher usage limits suited for team workflows.
Can I cancel ActiveCampaign anytime?
Yes, ActiveCampaign subscriptions can typically be cancelled anytime. Monthly plans end at the billing cycle; annual plans may have different terms. Check their terms of service for refund policies.
Is ActiveCampaign worth the price?
Based on our research, ActiveCampaign provides strong value for B2B marketers with complex automations. Users report saving 10+ hours per week, often justifying the subscription cost within the first month.